We Are Matrax

We produce and distribute mattresses and sleep products. Matrax is an innovative and dynamic company, driven by a modern approach to innovation and guided by 15 years of experience and in-depth business know-how. Our leading principle is to offer the highest quality sleep products, operate with honesty and integrity, and deliver on all our promises to end customers and business partners.

The Company

Matrax was established in 2003 in Sofia, Bulgaria, as an official distributor for Magniflex for south-Eastern Europe. The company quickly became a market leader in the premium segment, started operating in Romania and added hotel line products to its range. Today, Matrax has two brands in its portfolio and a passionate team of more than 40 professionals in sales, marketing, product development, customer service, and logistics in its two offices in Bulgaria and Romania.



Leading principle in our brand portfolio management is offering products that add significant value to our customers lives by improving their health and wellbeing on a daily basis. Both brands in our portfolio are known for their unique positioning and selling points and contribute with a major share to the revenue of our more than 800 business partners in Bulgaria and Romania.

Magniflex is a world-leading producer of premium mattresses and sleep accessories, with more than 55 years of expertise. What Guiliano Magni started as a small family shop in Prato, Italy, has now expanded into a renown international business with millions of happy customers and presence in 98 countries all over the globe.

Magniflex philosophy is that good sleep is the foundation of a healthier and more enjoyable life. The company manufactures its products with great care and craftsmanship, key features of the Italian tradition. The mattresses and pillows are made exclusively in Italy, using premium materials, with locally sourced, natural fibre textiles that provide supreme comfort during sleep. The brand offers a rare combination of luxury, style and comfort that can suit every individual preference.


iSleep is a smart and innovative brand that offers a unique combination of high-class materials, latest technology and functional, fresh design at an attractive price. The founding concept behind iSleep quick-growth success is the belief that choosing the best sleep products for the health and wellbeing of your loved ones and yourself, should not be a compromise between quality and price.

Produced in Italy and Portugal in leading European factories, iSleep mattresses and pillows bring style and modern look to any bedroom while providing everything that is needed for a good, regenerative sleep.